National Coordinator, Adfree Cities


About the Adfree Cities network

This is a relatively new network of Adblock groups, currently in Bristol, Cardiff, Birmingham, Leeds, Exeter with new groups due to launch in early 2021. The network has grown from the Adblock Bristol campaign which began in 2017 with the aim of making Bristol the UK’s first advertising-free city.

The activities of Adblock groups are:

- Hold the line: We stop new advertising sites in our cities. We support residents and community groups to oppose planning applications for new digital billboards.
- Positive alternatives: We showcase arts, nature and ad-free space as positive alternatives to corporate advertising.
- Movement building: We produce resources and organise events to raise awareness about the impacts of corporate advertising on mental health, wellbeing, environmental damage, climate breakdown, body image and the local economy.
- Lobby for change: We engage in a constructive dialogue with councils about sites they control and changing policies. We explore opportunities for change at a national level, including working with partners on joint campaigns.

Purpose of the Role

The national coordinator supports new and existing groups in the Adfree Cities network. These groups challenge the impacts of corporate advertising on our public spaces and have a shared vision and values:

“We want happier, healthier cities free from the pressures of corporate outdoor advertising. We are seeking alternatives beyond consumerism: we celebrate community connection, solidarity, public art and nature. Together we will take back creative control of our neighbourhoods and make space for what we need to thrive.”

You will be responsible for supporting these volunteer groups on a weekly basis: shaping strategy, organising training sessions and events to skill up the network and bringing on board new organisers. You will look for opportunities to facilitate the emergence of new groups in other cities, through mentoring and training. You will play a central role in our small core staff team, contributing to collective management of the organisation, and to the development of the Adfree Cities network and strategic direction.

You will work as part of a team of four people. The role involves travelling to other cities to support local groups as needed.

Although we have all been working remotely in recent months, under normal circumstances the job is based from the Adfree Cities office at Pennywell Studio in Easton, Bristol. When it is safe to do so we will be working together in this space again. As such, we are unlikely to consider applicants from outside the Bristol area wishing to do the role entirely via remote working.

Adfree Cities is committed to providing equal opportunities for all applicants regardless of their background. We value diversity whilst also acknowledging that people from certain backgrounds are underrepresented in campaigning jobs. We are keen to correct this, so particularly encourage applications from Black, Asian and minority ethnic people; people who identify as having a disability; people from the LGBTQIA+ community; and people who identify as working class (or have done in the past).

Access: Unfortunately at the moment our office is not wheelchair accessible (it’s up 2 flights of stairs), but we would consider alternatives and would work with the right candidate to find solutions.

Key Responsibilities and Tasks

- Support new and existing Adblock groups

- Liaise with key organisers in different cities providing campaigning advice, guidance and support on: organising well-functioning groups, building grassroots power, lobbying decision makers, press engagement, social media and digital campaigning skills.
- Work with the team to identify and develop written resources for local campaigners.
- Provide guidance to the whole network on the best use of campaigning and activism strategies, tools and data.
- Encourage innovation in campaigning and activism and encourage a learning culture among staff and volunteers.

Organisational management

- Contribute to the development of overall campaign strategy, identity and messaging.
- Actively contribute to the collective management of the organisation

Commitment to intersectionality, diversity and inclusion (joint lead)

- Ensure that our work, campaigning and support is open to all sections of society, particularly underrepresented groups, and identifies connections between social justice issues such as class, race and gender.

Organise events and skillshares

- Take the lead in organising the annual ‘Adfree Cities’ conference.
- Organise campaigner training days.
- Travel to support local city group events and key meetings.


- Communicate with a range of audiences both verbally and in writing including supporters, local groups, key decision makers, media outlets and funders.
- Ensure communication channels are in place to effectively share local and national campaign activity both inside and outside of the organisation.
- Write content for, and edit, the Adfree Cities website.

Person Specification


Experience of grassroots campaigning and activism.
Experience of coordinating or working with volunteers.
Excellent written and verbal communication skills including writing blogs and newsletters.
Experience of social media and digital campaigning (such as Twitter, Facebook, Instagram and email newsletters).
Events organising and publicity skills.
A creative and proactive approach to solving problems.
Ability to work effectively and collaboratively as part of a small team.
Commitment to the vision and values of the Adfree Cities campaign.


Experience of working with media (including in print and broadcast).
Knowledge of the intersectional impacts of consumer advertising including mental health, wellbeing, ecological and climate impacts.
Experience of writing opinion pieces and pitching stories to media outlets.
Experience of working with diverse communities of people (across socio-economic backgrounds, race, gender, paid/unpaid, including geographically dispersed communities in the development and delivery of grassroots campaigns).
Knowledge of local government structures.
Knowledge of the wider third sector and grassroots organisations relating to gender, race, climate, trade union and arts networks.
A knowledge and appreciation of different movement tactics and strategies including lobbying, civil disobedience, direct action and creative arts organising.
Knowledge of the UK political context.

Deadline for applications: Monday 25 January 2021, 11.59pm

How to apply:

To apply: - Send your CV and a covering letter explaining how you meet the person specification to: nicola [at] - Complete the equal opportunities monitoring form (this is separate from your application and will be anonymous) - access the form via our website Deadline for applications: Monday 25 January 2021, 11.59pm Interviews: week beginning Monday 1 February 2021

  • Closing Date:
  • Monday, 25 January, 2021 - 23:45

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